The product information management market size has grown rapidly in recent years. Rising swiftly from $16.06 billion in 2024 to $18.69 billion in 2025, it mirrors a compound annual growth rate (CAGR) of 16.4%. Factors augmenting this growth stem from e-commerce growth, increasing customer expectations, rising complexities of product data, regulatory compliance, and a demand for operational efficiency.
Looking ahead, the product information management market is projected to ascend exponentially, inching to $40.3 billion in 2029 at a CAGR of 21.2%. Future growth lies in the hands of globalization, emphasis on data quality and governance, growing importance of omnichannel marketing, and integration with other business systems. Prominent trends, such as AI and machine learning integration, real-time data management, collaborative PIM, and blockchain for data integrity will also fuel this growth.
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What Are the Main Drivers of Product Information Management Market Growth?
The burgeoning eCommerce industry worldwide is propelling the growth of the product information management market. These systems enable businesses to evaluate, structure, and validate brand and product data efficiently, sharing it in timely and relevant formats with supply chain partners. E-commerce enterprises constantly innovate with new digital technologies, integrating them into business processes to fully cater to customer demands. This rising demand for product information management software from the thriving eCommerce industry is anticipated to further propel market growth shortly.
What Are the Key Segments in the Product Information Management Market?
The product information management market covered in this report is segmented as follows:
1) By Component: Software, Services
2) By Deployment Type: On-premises, Cloud
3) By Organization Size: Large Enterprises, Small And Medium-Sized Enterprises
4) By End User: Consumer Goods And Retail, Banking, Financial Services And Insurance (BFSI), Telecom And IT, Manufacturing, Transportation And Logistics, Media And Entertainment, Other End Users
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Who Are the Major Players in the Product Information Management Market?
Companies leaving a significant footprint in the product information management market include International Business Machines Corporation, SAP SE, Informatica LLC, Magnitude Software Inc., Contentserv Inc., Plytix Limited, Salsify Inc., Riversand Technologies Inc., Pimcore, Akeneo SAS, Stibo Systems A/S, EnterWorks Acquisition Inc., Agility Multichannel Limited, Mobius Knowledge Services Inc., Profisee Group Inc., Censhare AG, Vinculum Solutions Inc., TrueCommerce Inc., Vimedici AG, Imagine Communications Corp., inRiver AB, StoreGekko Limited, Idiosity Inc., Icecat NV, Skypim Limited, Merchantry Global Inc., ADAM Software NV, Oracle Corporation, ASIM Products.
What Are the Emerging Trends in the Product Information Management Market?
Leading companies are innovating advanced technologies like generative AI algorithms to enhance data management and improve customer engagement via personalized experiences. An illustration of this is GroupBy Inc.’s launch of Enrich AI in August 2024, a product data enrichment platform that uses generative AI algorithms to identify and correct errors in product data.
What Is the Regional Analysis of the Product Information Management Market?
In 2024, North America held the largest share in the product information management market. However, the Asia-Pacific region is expected to be the fastest-growing in this forecast period.
What Does The Product Information Management Market Report 2025 Offer?
Product information management refers to the process of managing and improving product information and relevant digital content across many teams to provide an engaging consumer experience and sell products successfully across numerous sales and marketing channels. Product information management ensures that the entire business ecosystem has consistent and up-to-date information.
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