Public Opinion And Election Polling Market 2024 – Market Insights, Industry Drivers, Size, Share And Forecast To 2033 | Serenity Spa at The Ritz-Carlton Dubai, The Spa at Trump International Hotel and Tower Chicago, Spa at The Resort at Pedregal

The Public Opinion And Election Polling Global Market Report 2024 by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).

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According to The Business Research Company’s Public Opinion And Election Polling Global Market Report 2024, The public opinion and election polling market size has grown steadily in recent years. It will grow from $8.18 billion in 2023 to $8.43 billion in 2024 at a compound annual growth rate (CAGR) of 3.1%. The growth in the historic period can be attributed to media influence and coverage, political events and campaigns, demographic shifts, social and economic factors, historical voting patterns.

The public opinion and election polling market size is expected to see steady growth in the next few years. It will grow to $9.55 billion in 2028 at a compound annual growth rate (CAGR) of 3.2%. The growth in the forecast period can be attributed to social media and digital platforms, polarization and political climate, issue-centric campaigns, demographic changes and diversity, evolving communication channels. Major trends in the forecast period include social media influence, globalization of polling practices, response rate challenges, public trust in polling, adaptation to societal changes.

The increasing requirement for public opinion is anticipated to drive the demand for public opinion and election polling markets. Public opinion and polls act as measuring tools to find out what people think about a particular product, person, activity, company, or any other area that is relevant to medical research and innovation. These polls help countries and companies decide on a new leader, release a product, make changes to the organizational structure of activities, or make other important strategic decisions. The requirement for public opinion for making decisions in government and business activities aids in the growth of the public opinion and election polling market.

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The public opinion and election polling market covered in this report is segmented –
1) Public Opinion And Election Polling Market By Mode: Online Surveys, Paper Surveys, Telephonic Surveys, One-to-One Interviews
2) Public Opinion And Election Polling Market By Survey Type: Product Survey, Website Survey, Focus Group Survey, Conference Feedback Survey, Other Survey Types
3) Public Opinion And Election Polling Market By Application: Public Opinion, Election Polling

Top Major Players

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Innovations and the launch of new techniques through partnerships and collaborations are gaining popularity in the public opinion and election polling market. Major companies operating in the industry and government organizations are introducing new technologies to make surveys and voting more reliable, accessible, and genuine, including variability and eliminating errors. For instance, in July 2023, the Council of State Governments, a US-based non-profit organization, partnered with The Turnout, a US-based organization that organizes voter registration, to form the Election Technology Initiative (ETI). The ETI will promote and provide open-source solutions for election administrators to enhance the safety and transparency of U.S. and international elections as well as raise voter trust, accessibility, and participation. ElectionGuard, a piece of open-source software created by Microsoft’s Democracy Forward Initiative, will be switched over to the ETI as the project’s first step. Vendors of voting machines and election officials are given the tools they need by ElectionGuard to conduct audits after elections that are end-to-end verifiable.

The public opinion and election polling market report table of contents includes:

1. Executive Summary

2. Public Opinion And Election Polling Market Characteristics

3. Public Opinion And Election Polling Market Trends And Strategies

4. Public Opinion And Election Polling Market – Macro Economic Scenario

5. Global Public Opinion And Election Polling Market Size and Growth

…..

32. Global Public Opinion And Election Polling Market Competitive Benchmarking

33. Global Public Opinion And Election Polling Market Competitive Dashboard

34. Key Mergers And Acquisitions In The Public Opinion And Election Polling Market

35. Public Opinion And Election Polling Market Future Outlook and Potential Analysis

36. Appendix

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