Red Clover Market Overview, Insights And Share Forecast To 2034

How has the red clover market evolved, and where is it heading next?

The red clover market size has grown rapidly in recent years. It will grow from $1.78 billion in 2024 to $1.99 billion in 2025 at a compound annual growth rate (CAGR) of 11.6%. The growth in the historic period can be attributed to the rise in organic farming practices boosting the cultivation of red clover, the use of red clover in sustainable agriculture, the rising trend of functional foods, favorable regulations and guidelines supporting the use of herbal products, and a shift toward preventive healthcare.

The red clover market size is expected to see rapid growth in the next few years. It will grow to $3.07 billion in 2029 at a compound annual growth rate (CAGR) of 11.4%. The growth in the forecast period can be attributed to increasing awareness of the health benefits associated with red clover, increasing focus on health and wellness among consumers, the growing popularity of plant-based diets, and the growing dietary supplement market. Major trends in the forecast period include ongoing research highlighting the benefits and applications of red clover, innovative product development, increased research funding, innovations in agricultural technology, and integration in functional beverages.

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What are the key drivers behind the rapid expansion of the red clover market?

The heightened consumption of herbal dietary supplements is expected to propel the growth of red clover going forward. Herbal dietary supplements are products made from plant extracts or ingredients that are intended to support health and wellness. The heightened consumption of herbal dietary supplements is due to several factors such as increased consumer awareness of health and wellness, a growing preference for natural and organic products, and the rising popularity of preventive healthcare. Red clover is commonly used in herbal dietary supplements for its potential benefits in relieving menopausal symptoms, improving bone health, and supporting cardiovascular function. For instance, in November 2023, the German Tea & Herbal Infusions Association, a Germany-based competence center for all questions of raw material procurement, quality assurance, and the marketing of black and green tea, herbal tea, and fruit tea, in 2022, the volume of tea imports in 2022 grew by a further 7.4%, namely 3,531 tonnes. This put the overall volume of tea imports above pre-COVID levels. At least 51,000 tonnes of black and green teas were imported to Germany from a total of 82 different countries (as opposed to 47,500 tonnes in 2021). Therefore, the heightened consumption of herbal dietary supplements is driving the growth of the red clover market.

What is the segmentation for the red clover market?

The red clovermarket covered in this report is segmented –

1) By Type: Raw Form, Processed Form

2) By Channel: Direct Sales, Distributor

3) By Application: Food And Beverage Industry, Pharmaceutical Industry, Agriculture Industry, Animal Feed Industry, Cosmetic And Personal Care Industry

Subsegments:

1) By Raw Form: Fresh Red Clover, Dried Red Clover, Red Clover Seeds

2) By Processed Form: Red Clover Extracts, Red Clover Powder, Red Clover Capsules Or Tablets, Red Clover Tea

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Who are the most influential companies in the red clover market?

Major companies operating in the red clover market are Nestlé S.A., Barenbrug Group, NOW Foods, Swanson Health Products, Nature’s Way, Gaia Herbs, Frontier Co-op, Little Barn Health Ltd., Starwest Botanicals, Herb Pharm LLC, HealthAid, ChhajedGarden, Monterey Bay Herb Co, Indigo Herbs, Mountain Rose Herbs, One Herb, Avestia Pharma, Herbo Nutra, Et-Chem, Freshmills

What are the most influential trends expected to drive the red clover market forward?

Major companies operating in the red clover market are focusing on developing advanced products, such as advanced cultivation techniques, to gain a competitive edge. Advanced cultivation techniques for red clover include precision agriculture, which uses GPS and data analytics to optimize planting and resource management, ensuring healthy growth and efficient use of inputs. Cover cropping is another technique for planting red clover to improve soil health, suppress weeds, and enhance biodiversity, leading to better overall crop yields. For instance, in September 2024, Cork beauty professional, an Ireland-based beauty professionals and salons offering launched Cork’sCork’s Red Clover Farm, with a range of skincare products and herbal tea for women in the perimenopause or menopause age group. Red clover is very nutritious and contains isoflavones, phytoestrogens, and protein, all benefit aging and more mature skin.

What are the major regional insights for the red clover market, and which region holds the top position?

North America was the largest region in the red clover market in 2024. The regions covered in the red clover market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

What Does The Red Clover Market Report 2025 Offer?

The red clover market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.

Red clover is a perennial flowering plant belonging to the legume family, known scientifically as Trifolium pratense. It is often used as a forage crop for livestock due to its high protein content and ability to improve soil fertility through nitrogen fixation. Red clover is valued in herbal medicine for its potential health benefits, including supporting women’s health during menopause and promoting overall wellness.

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