The smart fitness global market report 2024 from The Business Research Company provides comprehensive market statistics, including global market size, regional shares, competitor market share, detailed segments, trends, and opportunities. This report offers an in-depth analysis of current and future industry scenarios, delivering a complete perspective for thriving in the industrial automation software market.
Smart Fitness Market, 2024 report by The Business Research Company offers comprehensive insights into the current state of the market and highlights future growth opportunities.
Market Size –
The smart fitness market size has grown exponentially in recent years. It will grow from $21.12 billion in 2023 to $26.71 billion in 2024 at a compound annual growth rate (CAGR) of 26.5%. The growth in the historic period can be attributed to rising technological advancements, increasing health awareness, rise of lifestyle diseases, the increasing shift towards personalized fitness, and rising convenience and accessibility.
The smart fitness market size is expected to see exponential growth in the next few years. It will grow to $67.53 billion in 2028 at a compound annual growth rate (CAGR) of 26.1%. The growth in the forecast period can be attributed to a shift towards preventive healthcare, integration of health and fitness ecosystems, emphasis on mental well-being, integration of gamification elements, and increasing health awareness. Major trends in the forecast period include home fitness, rising usage among individuals, growing institutional use, the rise of virtual fitness communities, and IoT-enabled fitness devices.
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The Business Research Company’s reports encompass a wide range of information, including:
1. Market Size (Historic and Forecast): Analysis of the market’s historical performance and projections for future growth.
2. Drivers: Examination of the key factors propelling market growth.
3. Trends: Identification of emerging trends and patterns shaping the market landscape.
4. Key Segments: Breakdown of the market into its primary segments and their respective performance.
5. Focus Regions and Geographies: Insight into the most critical regions and geographical areas influencing the market.
6. Macro Economic Factors: Assessment of broader economic elements impacting the market.
Smart Fitness Market Overview
Market Drivers –
The growing demand for self-monitoring devices is expected to propel the growth of the smart fitness market going forward. Self-monitoring devices are tools or technologies designed to enable individuals to track and manage various aspects of their health or behavior autonomously. The increasing demand for self-monitoring devices is driven by a growing emphasis on personal health and wellness as individuals seek greater control and insight into their well-being. Self-monitoring devices in smart fitness are used to track physical activity, monitor performance metrics, set goals, and provide personalized feedback to users, enhancing motivation and facilitating informed decision-making about their health and fitness routines. For instance, in January 2024, according to the Ministry of Justice, a UK-based government department, the total number of individuals utilizing electronic monitoring devices, including radio frequency and alcohol monitoring devices, amounted to 19,878 in December 2023, representing an increase of 20% from the count of 16,602 recorded in December 2022. Therefore, the growing demand for self-monitoring devices is driving the growth of the smart fitness market.
Market Trends –
Major companies in the smart fitness market are concentrating on introducing intelligent and advanced solutions, such as wearable smart bands, to meet the escalating consumer demand for innovative and personalized fitness tracking options. These health and fitness tracking devices are worn on the wrist and equipped with sensors to monitor physical activity, heart rate, sleep, and other health metrics. For instance, in September 2023, Xiaomi Inc., a China-based consumer electronics company, launched Smart Band 8, a wearable fitness tracker designed to monitor various health and fitness metrics, including heart rate, steps taken, calories burned, and sleep quality, while also offering features like notification alerts, music control, and weather updates. The Smart Band 8 distinguishes itself with its real-time monitoring and conditioning statistics, delivering precise workout data to optimize fitness routines. Additionally, the innovative ‘Pebble Mode’ for runners, attachable to a shoe buckle, provides detailed running analytics and evaluates running posture for performance enhancement.
The smart fitness market covered in this report is segmented –
1) By Product: Smartwatch, Wristband, Smart Clothing, Smart Shoes, Bike Computers, Other Products
2) By Type: Head-Wear, Torso-Wear, Hand-Wear, Leg-Wear, Bike Mount
3) By Functionality: Basic Tracking, Advanced Fitness Tracking, Coaching And Training, Health Monitoring
4) By End-User: Individual Consumers, Fitness Centers And Gyms, Corporate Wellness Programs
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Regional Insights –
North America was the largest region in the smart fitness market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the smart fitness market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Key Companies –
Major companies operating in the smart fitness market are Apple Inc., Samsung Electronics Co. Ltd., Huawei Technologies Co. Ltd., Sony Corporation, LG Electronics Inc., Xiaomi Inc., ASUSTeK Computer Inc. (Asus), Under Armour Inc., Garmin Ltd., Peloton Interactive Inc., Casio Computer Co. Ltd., iFit Inc., Technogym S.p.A., BowFlex Inc., Polar Electro Inc., Life Fitness, Suunto Oy, Echelon Fitness Multimedia LLC (Echelon Fitness), MyZone Inc., NordicTrack, Moov Inc., Wahoo Fitness LLC, Withings S.A., AliphCom dba Jawbone, Shanda Group, Misfit Inc., Cubii Inc., Tonal Systems Inc., OMsignal Inc.
Table of Contents
1. Executive Summary
2. Smart Fitness Market Report Structure
3. Smart Fitness Market Trends And Strategies
4. Smart Fitness Market – Macro Economic Scenario
5. Smart Fitness Market Size And Growth
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27. Smart Fitness Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix
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