At what pace is the still bottled water market growing, and what is its estimated value?
The still bottled water market size has grown strongly in recent years. It will grow from $255.67 billion in 2024 to $273.01 billion in 2025 at a compound annual growth rate (CAGR) of 6.8%. The growth in the historic period can be attributed to demand for bottled water, a growing inclination toward healthier lifestyle choices, growing customer demand for bottled water, and growing awareness and concern.
The still bottled water market size is expected to see strong growth in the next few years. It will grow to $349.85 billion in 2029 at a compound annual growth rate (CAGR) of 6.4%. The growth in the forecast period can be attributed to increasing urbanization, rising need for convenience, increasing health consciousness, growing preference for purified water, and rising awareness about the harmful effects. Major trends in the forecast period include water with added probiotics, collaboration with fitness brands, water with adaptogens, collaborations with celebrity brands, and customized water flavors and personalization.
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What are the top drivers to the rising demand in the still bottled water market?
The increasing health consciousness is expected to propel the growth of the still bottled water market going forward. Health consciousness refers to an individual’s awareness, concern, and proactive attitude toward health and well-being. Health consciousness is increasing due to shifts in lifestyle trends, social influences, and cultural shifts. Still bottled water supports health consciousness in numerous ways, mindful consumption and choosing sustainable options are key to balancing health benefits with environmental considerations. For instance, in October 2023, according to the New Food magazine published by Russell Publishing Limited, a UK-based multimedia publishing company, in 2022, around 3.3 million customers bought at least 10% more healthy products, resulting in a 12% volume increase. Further, over 500,000 additional shoppers now have baskets containing at least 65% healthy items. Therefore, increasing health consciousness drives growth in the Still bottled water market.
How is the still bottled water market segmented?
The still bottled water market covered in this report is segmented –
1) By Bottle Type: Polyethylene Terephthalate (PET), Glass
2) By Size: Up To 0.5 Liters, 0.5 Liters To 1.0 Liters, 1.0 Liters To 1.5 Liters, More Than 1.5 Liters
3) By Distribution Channel: Supermarkets And Hypermarkets, Convenience Stores, Grocery Stores, Online, Other Distribution Channels
Subsegments:
1) By Polyethylene Terephthalate (PET): Single-Use PET Bottles, Refillable PET Bottles, Recycled PET Bottles
2) By Glass: Returnable Glass Bottles, Non-Returnable Glass Bottles, Premium Glass Bottles
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Who are the top competitors in the still bottled water market?
Major companies operating in the still bottled water market are Danone S.A., Nongfu Spring Co. Ltd., Culligan International Company, Primo Brands, Tata Consumer Products Limited, Bisleri International Pvt. Ltd., FIJI Water Company LLC, Gerolsteiner Brunnen GmbH & Co. KG, Vichy Catalan Corporation, Highland Spring Ltd., Société Anonyme des Eaux Minérales d’Évian, Hildon Ltd., Aqua Carpatica, Nestlé Waters France, Belu Water Ltd., Mattoni a.s., Evocus, CG Roxane LLC, Spa Monopole N.V., Hassia Mineralquellen GmbH & Co. KG, PepsiCo Inc., Radenska d.o.o., San Benedetto S.p.A.
What significant trends should we anticipate in the still bottled water market over the forecast period?
Major companies operating in the still bottled water market are focusing on developing innovative products, such as on-the-go still water bottles, to cater to consumer convenience and health trends. An on-the-go still water bottle is a portable, single-serving bottle of still (non-carbonated) water designed for convenience and ease of use while traveling or during active moments. For instance, in January 2025, VOSS Water, a US-based bottled water company, launched a sleek new 250ml Still Water bottle in the UAE, designed to blend luxury with convenience for today’s fast-paced lifestyle. This compact bottle is perfect for on-the-go consumption at the gym or during daily commutes. Crafted from 100% recycled PET, it reflects VOSS’s commitment to sustainability and environmental responsibility, aligning with the UAE’s focus on reducing carbon footprints. VOSS water is sourced from a pristine aquifer in Southern Norway, ensuring exceptional purity and taste.
Which regional trends are influencing the still bottled water market, and which area dominates the industry?
Asia-Pacific was the largest region in the still bottled water market in 2024. North America is expected to be the fastest-growing region in the forecast period. The regions covered in the still bottled water market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Does The Still Bottled Water Market Report 2025 Offer?
The still bottled water market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Still bottled water is non-carbonated packaged water that does not contain added carbonation or bubbles. It is sourced from natural springs, wells, or purified municipal supplies and is typically filtered to remove impurities while retaining essential minerals. Still bottled water is commonly used for drinking and hydration, offering consumers a convenient and portable option.
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