Tattoo aftercare products refer to a range of specialized products designed to care for and maintain the appearance of a newly tattooed area. These products are used during the healing process to promote proper healing, prevent infection, minimize discomfort, and protect the tattooed skin.
Sizing and Forecast
The tattoo aftercare products market size has grown rapidly in recent years. It will grow from $3.67 billion in 2023 to $4.09 billion in 2024 at a compound annual growth rate (CAGR) of 11.3%. The growth in the historic period can be attributed to increasing disposable income, popularity surge in tattooing, tattoo artist recommendations, consumer education on aftercare, expansion of tattoo studios, health and safety standards awareness..
The tattoo aftercare products market size is expected to see rapid growth in the next few years. It will grow to $6.02 billion in 2028 at a compound annual growth rate (CAGR) of 10.2%. The growth in the forecast period can be attributed to rising tattoo culture and acceptance, expanding tattoo studio numbers, e-commerce growth in skincare, health and safety awareness, celebrity endorsements and influencers, globalization of beauty and personal care industry. Major trends in the forecast period include professional endorsements and recommendations, targeted marketing to diverse demographics, microbiome-friendly formulations, rise in sustainable packaging, technology-integrated aftercare solutions..
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Segmentation & Regional Insights
The tattoo aftercare products market covered in this report is segmented –
1) By Products: Soothing Balm, Gels, Cleaner, Soaps, And Foaming Washes, Films, Other Products
2) By Material: Synthetic, Natural
3) By Distribution Channel: Online, Offline
4) By End-User: Tattoo Artist, Personal, Other End-Users
North America was the largest region in the tattoo aftercare products market in 2023. The regions covered in the tattoo aftercare products market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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Major Driver Impacting Market Growth
The increasing number of people getting a tattoo is expected to propel the growth of the tattoo aftercare products market going forward. A tattoo is a permanent or temporary picture, pattern, or word on the skin that is made by inserting needles into the dermis layer of the skin to form a design. Tattoo aftercare products play an important role in assisting the growing number of people who get tattoos by promoting proper healing, reducing the risk of complications, and improving the overall tattoo experience, as these products are specifically designed to cater to the unique needs of freshly tattooed skin, providing essential care and protection. For instance, in June 2022, according to an article published by Ink Different Tattoo School, a US-based institution for tattoo apprenticeships, older millennials are the most likely to get a tattoo, with 38% of adults aged 30-39 being tatted, 40% of US citizens under 35 years old having at least one tattoo, and 35% of UK citizens aged 30-39 have tattoos. Furthermore, according to nationwide study of 1,013 Australian respondents released in November 2020 by McCrindle, an Australian social researcher company, 25% of Australians that have a tattoo in 2020, up from 20% in 2018 and 19% in 2016. Therefore, the increasing number of people getting a tattoo will drive the tattoo aftercare products market.
Key Industry Players
Major companies operating in the tattoo aftercare products market report are Johnson & Johnson Private Limited, Bayer AG, Beiersdorf Inc., Dr. Bronner’s Magic Soaps, Tattoo Gizmo, Eikon Device Inc., Billy Jealousy LLC, La Roche-Posay, Intenze Products Inc., Aussie Inked, Inkeeze Inc., H2Ocean Inc., Dermasoft Inc., Hustle Butter, After Inked LLC, Tatwax, Tattoo Goo LLC, Crushed Aftercare Inc., Wild Rose Herbs, Tatjacket, TatuYou LLC, Sierra Sage Herbs LLC, Redemption Tattoos Limited, Tattoo Lovers Care, The Beard and The Wonderful, Steel N Ink Tattoo, TATSoul, Viking Revolution LLC, Skinfix Inc., Ora’s Amazing Herbal.
The tattoo aftercare products market report table of contents includes:
1. Executive Summary
2. Market Characteristics
3. Market Trends And Strategies
4. Impact Of COVID-19
5. Market Size And Growth
6. Segmentation
7. Regional And Country Analysis
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27. Competitive Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
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