At what pace is the televisions market growing, and what is its estimated value?
The televisions market size has grown strongly in recent years. It will grow from $166.33 billion in 2024 to $174.8 billion in 2025 at a compound annual growth rate (CAGR) of 5.1%. The growth in the historic period can be attributed to analog to digital transition, consumer electronics evolution, content delivery, gaming and console compatibility, emerging markets.
The televisions market size is expected to see steady growth in the next few years. It will grow to $204.35 billion in 2029 at a compound annual growth rate (CAGR) of 4.0%. The growth in the forecast period can be attributed to 8k and beyond, smart tv enhancements, immersive technologies, sustainable and eco-friendly tvs, home office and productivity. Major trends in the forecast period include oled and microled displays, bezel-less and frameless design, tv as art, curved and foldable displays, content integration.
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What are the top drivers to the rising demand in the televisions market?
The televisions market experienced substantial growth driven primarily by the increase in disposable incomes. This growth was significantly attributed to the economic expansion and the rising middle-class population in emerging economies such as China, India, and Brazil. For instance, in September 2024, according to a report published by the Office for National Statistics, a UK-based government department for official statistics, in 2022, the UK’s gross disposable household income (GDHI) experienced a 6.3% increase compared to the previous year, 2021. This boost in earnings and disposable incomes within developing markets played a pivotal role in the expansion of the televisions market.
How is the televisions market segmented?
The televisions market covered in this report is segmented –
1) By Product Type: Smart, Traditional
2) By Technology: LCD, LED, OLED, QLED
3) By Screen Size: Below 32 Inches, 32 to 45 Inches, 46 to 55 Inches, 56 to 65 Inches, Above 65 Inches
4) By End-User: Residential, Commercial, Other End-Users
Subsegments:
1) By Smart: LED Smart TVs, OLED Smart TVs, QLED Smart TVs, 4K And 8K Smart TVs, Android TV, Roku TV, And Other OS-based Smart TVs
2) By Traditional TVs: LED TVs (non-smart), LCD TVs, Plasma TVs
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Who are the top competitors in the televisions market?
Major companies operating in the televisions market include Samsung Electronics Co. Ltd., LG Electronics Inc., Sony Corporation, Hisense Group Co. Ltd., TCL Corporation, Koninklijke Philips N.V., Vizio Inc., Toshiba Corporation, Skyworth Group, RCA Corporation, Magnavox, Sharp Corporation, JVC (Victor Company of Japan Limited), Polaroid/Sceptre, Fujitsu Limited, Sansui Electric Co. Ltd., Onida, Xiaomi Corporation, Micromax Informatics Limited, Haier Group Corporation, Hitachi Ltd., Lloyd Electric & Engineering Ltd., Panasonic Corporation, Funai Electric Co. Ltd., Changhong Electric Co. Ltd., Konka Group Co. Ltd., Seiki Digital Inc., Element Electronics Corporation, Westinghouse Electric Corporation, Mitsubishi Electric Corporation, NEC Corporation, Videocon Industries Limited, Intex Technologies (India) Ltd., Akai Electric Co. Ltd.
How will evolving trends contribute to the growth of the televisions market?
The demand for Ultra HD televisions is increasing rapidly, as they are energy efficient and offer high quality images. Ultra HD televisions include 4K and 8K UHDs that have an aspect ratio of 16:9 or wider, and also present a minimum resolution of 3840×2160 pixels. The transition from traditional CRT and LCD TVs to ultra-HD TVs has been fast owing to brisk pace in technological advances. For instance, in In July 2023, according to screen media, a US-based media company, TV replacement cycle boosts smart TV penetration to 74% and 38% of smart TV homes cast another device’s screen to the television.
What are the major regional insights for the televisions market, and which region holds the top position?
Asia-Pacific was the largest region in the television market in 20232. North America was the second-largest region in the television market. The regions covered in the televisions market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
What Does The Televisions Market Report 2025 Offer?
The televisions market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Televisions are electronic devices designed to receive broadcast signals and display moving images and sound, primarily for entertainment, news, and educational purposes. Available in formats like LCD, LED, OLED, and plasma, they can connect to various media sources, including cable, satellite, and streaming services. Many modern TVs also offer smart capabilities, enabling direct access to online content and applications.
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