How has the tour operator software market evolved, and where is it heading next?
The tour operator software market size has grown rapidly in recent years. It will grow from $0.71 billion in 2024 to $0.8 billion in 2025 at a compound annual growth rate (CAGR) of 12.8%. The growth in the historic period can be attributed to increasing use of mobile platforms by travelers, rising popularity of eco-tourism, increasing global travel, rising adoption of cloud-based solutions, growing preference for online booking.
The tour operator software market size is expected to see rapid growth in the next few years. It will grow to $1.28 billion in 2029 at a compound annual growth rate (CAGR) of 12.4%. The growth in the forecast period can be attributed to increasing demand for contactless travel, growing integration of IoT devices, increasing reliance on big data, increasing use of AI to automate customer service, growing emphasis on health and safety protocols in travel planning. Major trends in the forecast period include artificial intelligence, blockchain technology, internet of things, cloud-based deployment, automation of time-consuming, technological advancements.
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What are the key drivers behind the rapid expansion of the tour operator software market?
The rising trend of adventure tourism is expected to propel the growth of the tour operator software market going forward. Adventure tourism refers to traveling to remote or exotic regions to participate in physically demanding activities or experiences that create a sense of adventure, thrill, and discovery. The rising trend of adventure tourism can be attributed to several factors, including the desire for unique experiences, increased disposable income, and the influence of social media. Tour operator software can significantly improve the efficiency, safety, and customer satisfaction of adventure tourism experiences by including tools for customization, resource management, booking and reservation management, communication, safety and risk management, CRM, analytics, reporting, and mobile accessibility. For instance, in June 2023, according to Adventure Travel Trade Association, a US-based non-profit organization, the trip fill rate averaged 65%, marking a significant 52% increase from the levels observed in 2021. Therefore, the rising trend of adventure tourism activities is driving the growth of the tour operator software market.
What is the segmentation for the tour operator software market?
The tour operator software market covered in this report is segmented –
1) By Component: Software, Services
2) By Deployment Mode: Cloud, On-Premises
3) By Subscription Type: One-Time Subscription, Monthly Subscription, Annual Subscription
4) By Enterprise Size: Large Enterprises, Small And Medium Enterprises
Subsegments:
1) By Software: Reservation Management Software, Itinerary Planning Software, Booking And Payment Systems, Customer Relationship Management (CRM) Software, Mobile Applications For Tour Operators
2) By Services: Implementation And Integration Services, Consulting And Customization Services, Support And Maintenance Services, Training And Education Services
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Who are the most influential companies in the tour operator software market?
Major companies operating in the tour operator software market report are Amadeus IT Group SA; Infotree Solutions Ltd.; GP Solutions GmbH; WeTravel Inc.; TraveloPro Ltd.; Qtech Software Pvt Ltd.; Rezdy Pty Ltd.; Dolphin Dynamics Ltd.; SAN Tourism Software Group; Trawex Technologies Private Limited; Globe Track.; Checkfront Inc.; Techno Heaven Consultancy Pvt Ltd.; Tourwriter; Travelogic; Travefy Inc.; Centaur Systems LLC; Adventure Bucket List LLC; Vacation Labs Private Limited; ResRequest; Thasa Technologies Ltd.; Xola Inc.; Retreat Guru Ltd.; TrekkSoft AG; Orioly
What are the most influential trends expected to drive the tour operator software market forward?
Major companies operating in the tour operator software market are focusing on introducing intelligent and advanced solutions such as trip-planning tools, to gain a competitive edge in the market. A trip-planning tool is a program or app that helps users organize and manage several parts of their trips such as creating itineraries, reserving hotels, discovering attractions, and tracking spending. For instance, in January 2024, Steller, a US-based travel platform company, launched Trips. This innovative, collaborative trip-planning tool seamlessly blends human storytelling with artificial intelligence, transforming the traditional approach to travel planning. This platform empowers users to explore, engage, and reserve trips inspired by the experiences shared by their preferred creators. Trips by Steller provides an array of functionalities, including itinerary organization, access to handpicked trips curated by travel influencers and local experts, reservation of distinctive experiences, and the option to share trip plans with loved ones effortlessly.
What are the major regional insights for the tour operator software market, and which region holds the top position?
Asia Pacific was the largest region in the tour operator software market in 2024. The regions covered in the tour operator software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Does The Tour Operator Software Market Report 2025 Offer?
The tour operator software market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Tour operator software is a specialized technology solution designed to streamline the operations of travel agencies and tour operators. It helps in managing bookings, itineraries, customer relationships, and payments, enhancing efficiency and customer experience.
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