Overview and Scope
Tour operator software encompasses digital solutions designed specifically for travel and tourism organizations, automating tour management chores to improve productivity and client satisfaction. These tools help with itinerary planning, booking administration, and client relationship management.
Sizing and Forecast
The tour operator software market size has grown rapidly in recent years. It will grow from $0.63 billion in 2023 to $0.71 billion in 2024 at a compound annual growth rate (CAGR) of 12.3%. The growth in the historic period can be attributed to increasing use of mobile platforms by travelers, rising popularity of eco-tourism, increasing global travel, rising adoption of cloud-based solutions, growing preference for online booking.
The tour operator software market size is expected to see rapid growth in the next few years. It will grow to $1.14 billion in 2028 at a compound annual growth rate (CAGR) of 12.5%. The growth in the forecast period can be attributed to increasing demand for contactless travel, growing integration of IoT devices, increasing reliance on big data, increasing use of AI to automate customer service, growing emphasis on health and safety protocols in travel planning. Major trends in the forecast period include artificial intelligence, blockchain technology, internet of things, cloud-based deployment, automation of time-consuming, technological advancements.
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Segmentation & Regional Insights
The tour operator software market covered in this report is segmented –
1) By Component: Software, Services
2) By Deployment Mode: Cloud, On-Premises
3) By Subscription Type: One-Time Subscription, Monthly Subscription, Annual Subscription
4) By Enterprise Size: Large Enterprises, Small And Medium Enterprises
Asia Pacific was the largest region in the tour operator software market in 2023. The regions covered in the tour operator software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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Major Driver Impacting Market Growth
The rising trend of adventure tourism is expected to propel the growth of the tour operator software market going forward. Adventure tourism refers to traveling to remote or exotic regions to participate in physically demanding activities or experiences that create a sense of adventure, thrill, and discovery. The rising trend of adventure tourism can be attributed to several factors, including the desire for unique experiences, increased disposable income, and the influence of social media. Tour operator software can significantly improve the efficiency, safety, and customer satisfaction of adventure tourism experiences by including tools for customization, resource management, booking and reservation management, communication, safety and risk management, CRM, analytics, reporting, and mobile accessibility. For instance, in June 2023, according to Adventure Travel Trade Association, a US-based non-profit organization, the trip fill rate averaged 65%, marking a significant 52% increase from the levels observed in 2021. Therefore, the rising trend of adventure tourism activities is driving the growth of the tour operator software market.
Key Industry Players
Major companies operating in the tour operator software market report are Amadeus IT Group SA; Infotree Solutions Ltd.; GP Solutions GmbH; WeTravel Inc.; TraveloPro Ltd.; Qtech Software Pvt Ltd.; Rezdy Pty Ltd.; Dolphin Dynamics Ltd.; SAN Tourism Software Group ; Trawex Technologies Private Limited; Globe Track.; Checkfront Inc.; Techno Heaven Consultancy Pvt Ltd.; Tourwriter; Travelogic; Travefy Inc.; Centaur Systems LLC; Adventure Bucket List LLC; Vacation Labs Private Limited; ResRequest; Thasa Technologies Ltd.; Xola Inc.; Retreat Guru Ltd.; TrekkSoft AG; Orioly
The tour operator software market report table of contents includes:
1. Executive Summary
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