Overview and Scope
Online clothing rental refers to services that allow clients to rent apparel and other accessories for some time. These services offer fashion items from different brands that customers can filter by categories and styles. The presence of online clothing rental services enables people to lower the need for getting new clothes for special occasions and thus save money.
Sizing and Forecast
The online clothing rental market size has grown rapidly in recent years. It will grow from $1.57 billion in 2023 to $1.75 billion in 2024 at a compound annual growth rate (CAGR) of 11.4%. The growth in the historic period can be attributed to changing consumer attitudes towards ownership, increased environmental awareness, rise of the sharing economy, desire for fashion variety without long-term commitment, growth of e-commerce and digital platforms.
The online clothing rental market size is expected to see rapid growth in the next few years. It will grow to $2.63 billion in 2028 at a compound annual growth rate (CAGR) of 10.8%. The growth in the forecast period can be attributed to rise in sustainability consciousness, adoption of circular fashion practices, increased focus on experiential and on-demand fashion, increasing demand for designer outfits, growing desire for shifting fashion proclamations. Major trends in the forecast period include technological advancements in virtual fitting and sizing, emergence of specialized rental platforms for specific clothing items, collaboration between fashion brands and rental platforms, integration of artificial intelligence in personalized fashion recommendations, expansion of rental services to high-end and designer fashion.
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Segmentation & Regional Insights
The online clothing rental market covered in this report is segmented –
1) By Clothing Styles: Western Wear, Ethnic Wear, Other Clothing Styles
2) By Dress Code: Formal, Casual, Traditional
3) By Price Range: Low, Mid, Premium
4) By End User: Women, Men, Kids
North America was the largest region in the online clothing retail market in 2023. The regions covered in the online clothing rental market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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Major Driver Impacting Market Growth
The increase in mobile and internet penetration is expected to propel the growth of the online clothing rental market. Economic development, IT infrastructure, supportive government, and business policies, and the degree of urbanization all have a positive impact on mobile and internet growth. In an online clothing rental service, a person rents clothing online with the use of the internet and makes the payment online. For instance, according to Data Reportal, a Singapore-based business intelligence company, in October 2021, 4.88 billion people (almost 62%) in the world are using the internet. According to Bankmycell, a US-based price comparison site for mobile phones, in 2021, there are 6.378 billion (80.76% of the world population) smartphone users. Therefore, increasing mobile and internet penetration is driving the growth of the online clothing rental market.
Key Industry Players
Major companies operating in the online clothing rental market report are Style Lend Company, Rotaro Engineers Private Limited, Rent the Runway Inc., Aark World Private Limited, Mine for Nine LLC, Le Tote Inc., La Reina Inc., Gwynnie Bee, Glam Corner Pty Ltd., Omapal Technologies Pvt. Ltd., Dress Hire, Dress & Go Locação de Vestidos e Acessórios Ltda, Threads (India) Limited, Stylish Play LLC, The Secret Wardrobe Ltd., Nuuly Rent URBN SR LLC, Armoire Style Inc., Haverda sh, The Mr. & Ms. Collection, Tulerie Inc., Curtsy Inc., Wardrobe Icons Ltd., Voice over Long-Term Evolution, Dress Up India Private Limited, Fitzroy Robinson Ltd., The Borrowed Collective Ltd., Designer Wardrobe Ltd., The Clothing Rental, The Wardrobe Company Ltd., The Style Capsule
The online clothing rental market report table of contents includes:
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