Overview and Scope
Video streaming software allows people to see videos without having to download them. The continuous transmission of video files from a server to a client is referred to as video streaming. Movies, TV shows, YouTube videos, and live-streamed content are examples of video-streamed content.
Sizing and Forecast
The video streaming software market size has grown rapidly in recent years. It will grow from $9.29 billion in 2023 to $10.96 billion in 2024 at a compound annual growth rate (CAGR) of 17.9%. The growth in the historic period can be attributed to proliferation of high-speed Internet, rise of over-the-top (OTT) platforms, increased smartphone adoption, content digitization, global expansion of streaming services.
The video streaming software market size is expected to see rapid growth in the next few years. It will grow to $22.7 billion in 2028 at a compound annual growth rate (CAGR) of 20.0%. The growth in the forecast period can be attributed to interactive and immersive content, global expansion of regional platforms, dynamic ad insertion, monetization strategies, social integration and interactive features. Major trends in the forecast period include cloud-based streaming solutions, multi-platform streaming, subscription model innovation, remote production and collaboration, integration of artificial intelligence (AI).
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Segmentation & Regional Insights
The video streaming software market covered in this report is segmented –
1) By Streaming Type: Live Streaming, Video-On-Demand Streaming
2) By Component: Solutions, Services
3) By Deployment: Cloud, On-Premise
4) By Vertical: Media And Entertainment, BFSI, Academia And Education, Healthcare, Government, Other Verticals
North America was the largest region in the video streaming software market share in 2023. The regions covered in the video streaming software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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Major Driver Impacting Market Growth
The growing demand for video-on-demand (VoD) streaming is expected to propel the growth of the video streaming software market going forward. The growth is driven by the emergence of VOD services such as Netflix, video communication platforms including Zoom, social platforms such TikTok, esports, and live streaming. For instance, in September 2023, according to Exploding Topics, a US-based software tool that uses artificial intelligence, the adoption of video streaming subscriptions in the United States has shown consistent growth, increasing to 83% in 2023, compared to 78% in 2021. Thus, the growing demand for VoD streaming will drive the growth of video streaming software.
Key Industry Players
Major companies operating in the video streaming software market report are Apple Inc., Agile Content, International Business Machines Corporation (IBM), Akamai Technologies Inc., Polycom Inc., Ramp Holdings Inc., Vimeo Livestream, Southern Cross Media Group Limited, Uscreen Inc., Brightcove Inc., Kaltura Inc., Haivision Systems Inc., JW Player, Ooyala Inc., Vidyard Inc., Qumu Inc., Panopto, Bitmovin AG, NCH Software Inc., Streamroot, Cincopa LLC, Livestream Inc., Resi, Wowza Media Systems LLC, TikTok Live, Mirillis Ltd., StreamShark, Zixi Software Inc., Limelight Networks Inc., 24live, Cloudinary Inc., Dacast, Dailymotion SAS, Flowplayer AB, GUDSHO, Instagram Live, MediaPlatform Inc., Muvi LLC, Mux Inc., Prismplus, Sonic Foundry, StreamForge Inc., Telestream LLC, Vbrick Rev, VideoHelix, Vidizmo Inc., VPlayed Inc., YouTube LLC
The video streaming software market report table of contents includes:
1. Executive Summary
2. Video Streaming Software Market Characteristics
3. Video Streaming Software Market Trends And Strategies
4. Video Streaming Software Market – Macro Economic Scenario
5. Global Video Streaming Software Market Size and Growth
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32. Global Video Streaming Software Market Competitive Benchmarking
33. Global Video Streaming Software Market Competitive Dashboard
34. Key Mergers And Acquisitions In The Video Streaming Software Market
35. Video Streaming Software Market Future Outlook and Potential Analysis
36. Appendix
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