What are the recent trends in market size and growth for the web-to-print market?
The web-to-print market size has grown strongly in recent years. It will grow from $31.04 billion in 2024 to $32.97 billion in 2025 at a compound annual growth rate (CAGR) of 6.2%. The growth in the historic period can be attributed to the rise of self-publishing, demand for printed educational materials, marketing and advertising, enhanced security measures, and user reviews and ratings on W2P platforms, which helped build trust and attract new customers.
The web-to-print market size is expected to see strong growth in the next few years. It will grow to $41.5 billion in 2029 at a compound annual growth rate (CAGR) of 5.9%. The growth in the forecast period can be attributed to the popularity of social media platforms, continuous improvements in print quality, attracting more customers, and decreasing costs of digital printing equipment and materials. Major trends in the forecast period include improved finishing techniques, the introduction of subscription models for W2P services, stricter environmental regulations that prompted the development of eco-friendly printing processes and materials, the implementation of digital asset management (DAM) systems, instant proofing tools, and multi-channel marketing.
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How have varous drivers impacted the growth of the web-to-print market?
The surge in E-commerce activities is expected to propel the growth of the web-to-print market going forward. E-commerce activities refer to the buying and selling of goods and services over the Internet. The activities of E-commerce are on the rise with benefits related to on-demand printing solutions, flexibility, and wide product selection that cater to online consumer preferences and deliver the desired result. Web-to-print technology enhances e-commerce by offering customizable, on-demand printing solutions that cater to individual consumer preferences. This integration streamlines the order process, enabling rapid fulfillment and personalized product offerings within online retail platforms. For instance, according to the United States Census Bureau, a US-based government agency, in the first quarter of 2024, e-commerce sales accounted for 15.9% of total retail sales, showing a 1.5% point increase from the same period in 2023. Therefore, the surge in E-commerce activities is driving the growth of the web-to-print market.
What are the primary segments of the web-to-print market?
The web-to-print market covered in this report is segmented –
1) By Type: Fully Customizable Or Design-It-Yourself, Template-Based
2) By Offering: Print Solutions, Software And Services
3) By Application: Print Media And Advertising, Personalized Products, Other Applications
Subsegments:
1) By Fully Customizable Or Design-It-Yourself: Custom Design Solutions, Personalized Print Products, User-Created Designs
2) By Template-Based: Pre-Designed Templates, Editable Templates, Template Customization Tools
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Which firms are leading the web-to-print market?
Major companies operating in the web-to-print market are Electronics For Imaging Inc., Printful Inc., CustomInk LLC, Zazzle Inc., Radixweb, Snapfish, Jakprints, GotPrint, AlphaGraphics Seattle, Smartpress.Com, PrintRunner.com, Design’N’Buy, PsPrint, Rush Flyers, Overnight Prints, Jukebox Print, bannerbuzz.com, UPrinting.com, Next Day Flyers, Amazing Print Corp., Primoprint, Sticker Mule, Printify Inc., OnPrintShop, Racadtech Inc., Agfa-Gevaert Group
How will industry trends affect the trajectory of the web-to-print market?
Major companies operating in the web-to-print market are developing print management software systems to improve efficiency, enhance customization options, streamline workflows, and provide integrated solutions for their customers. Print management software systems are digital tools designed to streamline and optimize print-related tasks within organizations, including print job submission, tracking, and cost allocation. For instance, in March 2024, Gelato, a Norway-based software company, launched Gelatoconnect, a print management software system that streamlines production facility workflows, maximizing efficiency and productivity for print service providers. GelatoConnect allows businesses to integrate their systems with Gelato’s platform, enabling them to access a wide range of printing and shipping services worldwide.
Which geographic trends are shaping the web-to-print market, and which region has the highest market share?
Europe was the largest region in the web-to-print market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the web-to-print market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Does The Web-To-Print Market Report 2025 Offer?
The web-to-print market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Web-to-print (W2P) refers to software that enables customers to design, customize, and order printed products online. This digital process allows users to submit print jobs, design online using interactive interfaces, and preview their work. It facilitates online design reviews, enabling collaboration among print houses, clients, and designers to create, modify, and approve artwork. It integrates digital design tools with print management systems, facilitating the efficient production and delivery of customized print items.
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