We have a Flat 15% Off on All Our 2025 Global Market Reports! Use code FY25SAVE to save now and access the latest market insights.
What is the present valuation and projected CAGR of the whey protein market?
The whey protein market size has grown rapidly in recent years. It will grow from $9.85 billion in 2024 to $11.09 billion in 2025 at a compound annual growth rate (CAGR) of 12.6%. The growth in the historic period can be attributed to increasing demand for sports nutrition products, rising health-conscious consumer base, popularity of protein supplementation among athletes, growth in the fitness and bodybuilding industry, growing awareness of muscle recovery benefits, rising adoption of whey protein among non-athletes for general health.
The whey protein market size is expected to see rapid growth in the next few years. It will grow to $17.56 billion in 2029 at a compound annual growth rate (CAGR) of 12.2%. The growth in the forecast period can be attributed to growing awareness of health and wellness, increasing adoption of plant-based and dairy-based protein diets, rising demand for high-protein snacks and functional foods, increasing disposable income in developing countries, growing number of gyms, fitness centers, and wellness platforms, surge in demand for weight management products. Major trends in the forecast period include personalized nutrition, clean label products, sustainability in production, expansion of online sales channels, advancements in protein isolation technologies.
Get Your Free Sample of The Global Whey Protein Market Report:
https://www.thebusinessresearchcompany.com/sample.aspx?id=21612&type=smp
What key drivers have fueled the whey protein market’s development over the years?
The growing preference for health consciousness is expected to propel the growth of the whey protein market going forward. Health consciousness refers to an individual’s awareness, understanding, and commitment to maintaining and improving their physical and mental well-being. The growing preference for health is driven by increased health awareness, easier access to information, social media influence, and a focus on overall well-being. Whey protein is essential for health and fitness, offering a high-quality protein source that supports muscle growth, recovery, and overall physical performance. For instance, in May 2022, according to a survey study among 1,005 American adults aged 18–80 and adult Gen Z consumers ages 18-24 conducted by the International Food Information Council, a US-based non-profit organization, approximately 52% of participants adhered to a specific diet or eating pattern, an increase from 39% in 2021. Among the most popular choices were clean eating (16%), mindful eating (14%), and calorie counting (13%). Therefore, the growing preference for health consciousness is driving the whey protein market.
What is the segmentation for the whey protein market?
The whey protein market covered in this report is segmented –
1) By Type: Isolates, Concentrates, Demineralized, Hydrolysate
2) By Application: Nutritional, Personal Care, Food, Feed, Infant Formula, Sports and Performance Nutrition, Functional Or Fortified Food
3) By Distribution Channel: Supermarkets Or Hypermarkets, Convenience Stores, Specialty Stores, Online Stores, Other Distribution Channels
4) By End-Users: Athletes, Bodybuilders, Lifestyle Users
Subsegments:
1) By Isolates: Whey Protein Isolate (WPI) 90%+, Native Whey Isolate, Microfiltered Whey Isolate
2) By Concentrates: Whey Protein Concentrate (WPC) 35%–80%, Instantized Whey Concentrate, Grass-Fed Whey Concentrate
3) By Demineralized: Partially Demineralized Whey (DWP 40, DWP 50), Highly Demineralized Whey (DWP 70, DWP 90)
4) By Hydrolysate: Enzymatically Hydrolyzed Whey, Partially Hydrolyzed Whey, Extensively Hydrolyzed Whey
Order your report now for swift delivery
https://www.thebusinessresearchcompany.com/report/whey-protein-global-market-report
Who are the most influential companies in the whey protein market?
Major companies operating in the whey protein market are Groupe Lactalis SA, Danone SA, Fonterra Co-operative Group Limited, Kerry Group plc, Agropur Cooperative, Glanbia plc, Optimum Nutrition Inc., Herbalife International Inc., Hilmar Cheese Company Inc., The Nature’s Bounty Co., GNC Holdings LLC, Leprino Foods Company, The Simply Good Foods Company, Arla Foods Ingredients Group P/S, Havero Hoogwegt BV, NOW Health Group Inc., Grande Cheese Company, Orgain Inc., The Hut.com Limited, Iovate Health Sciences International Inc.
What are the top industry trends projected to impact the whey protein market?
Major companies operating in the whey protein market are focusing on developing innovative products utilizing micro particulation technology to enhance stability and expand applications in high-temperature processing. Microparticulation technology is an advanced processing technique that involves the reduction of larger particles or substances into fine, uniform microparticles, enabling enhanced delivery, controlled release, improved stability, and optimized bioavailability in various applications. For instance, in November 2023, Royal FrieslandCampina N.V., a Netherlands-based food company, introduced Nutri Whey ProHeat, a heat-stable whey protein for medical nutrition. This product utilizes advanced microparticulation technology that overcomes heat-treatment challenges, preserving whey’s nutritional benefits such as higher leucine content and faster digestion. Nutri Whey ProHeat boasts superior sensory properties and supports patient adherence to nutritional programs, marking a significant advancement in delivering whey protein’s advantages in a drinkable format.
What are the major regional insights for the whey protein market, and which region holds the top position?
North America was the largest region in the whey protein market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the whey protein market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Does The Whey Protein Market Report 2025 Offer?
The whey protein market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Whey protein refers to a high-quality protein derived from whey, which is the liquid byproduct produced during the cheese-making process. Whey protein is utilized by the body primarily for building and repairing muscles, but it has a variety of other uses as well.
Purchase the exclusive report now to unlock valuable market insights:
https://www.thebusinessresearchcompany.com/purchaseoptions.aspx?id=21612
With over 15000+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Armed with 1,500,000 datasets, the optimistic contribution of in-depth secondary research, and unique insights from industry leaders, you can get the information you need to stay ahead.
Our flagship product, the Global Market Model, is a premier market intelligence platform delivering comprehensive and updated forecasts to support informed decision-making.
Contact Us:
The Business Research Company
Europe: +44 207 1930 708
Asia: +91 88972 63534
Americas: +1 315 623 0293
Email: info@tbrc.info
Follow Us On:
LinkedIn: https://in.linkedin.com/company/the-business-research-company
Twitter: https://twitter.com/tbrc_info
Facebook: https://www.facebook.com/TheBusinessResearchCompany
YouTube: https://www.youtube.com/channel/UC24_fI0rV8cR5DxlCpgmyFQ
Blog: https://blog.tbrc.info/
Healthcare Blog: https://healthcareresearchreports.com/
Global Market Model: https://www.thebusinessresearchcompany.com/global-market-model
